LA CRUZ

La Cruz is a disruptive singer/songwriter from Venezuela that has positioned himself at the forefront of a new generation of genre-bending artists taking over the Latin urban scene. Merging reggaeton beats with evocative lyrics that draw from personal experiences, La Cruz’s music champions inclusivity and diversity, challenging the genre's traditional hetero-normative boundaries: “a precedent for what music as an art should be – a faithful representation of the society in which we live." - GQ As an active part of the LGBTQIA community, La Cruz transforms adversity into empowerment, using his platform to advocate for broader representation and acceptance.